News & Blog

25eight’s Phil Ore travels to SXSW Austin to support Australian company Nanocube Health in the pitch competition

25eight join forces with Ducere Global Business School to offer Industry-Applied MBA Degrees to our customers.

Avoid these 10 common mistakes that Startups make when pitching to ensure your audience is more likely to take action.

Land that next customer, win over those partners and get those investors onboard with our 20 expert tips to help your business pitch go from good to great.

Comparing what you include in your pitch if you’re an early stage vs scaling Startup

25eight forms a strategic alliance with Industry Capability Network (ICN) to help build the capabilities of Australian businesses to win more contracts, expand into new markets, and build the profile and perception of their business.

Having a purpose and being driven to make impact helped 25eight forge through a tumultuous time for many SMEs. Not only that, but this super focus has helped drive growth and scale ambitions that wouldn’t have been possible before .

The word ‘innovation’ gets bandied about a lot, especially from corporates or the media. But what does it actually mean and why is it so important for small to medium-sized business?

Brand is about visual and verbal communication, it's about looking good and sounding authentic in a consistent way. It's important to think about brand across all touchpoints in your business.

A Unique Value Proposition helps communicate what it is that you do for someone and how it makes their situation better - but do you have your customers in mind when talking about yours? How can we enable customers to talk about our business? How do we get them to purchase from us again?

A strategy is a clear articulation of how you will approach achieving your objectives and it should be SMART. The essence of a strategy involves identifying what obstacles might exist to realising your objectives and mapping out a plan to overcome them.

Customer experience (CX) and user experience (UX) are two different concepts - we cannot stress enough the importance of them working together to contribute to a business’s success. Understand the difference and tailor your strategy accordingly.